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March 3, 2017 - No Comments!

Audi- Find my car in a warehouse

A mobile app that geolocates multiple cars in different car parks and triggers a notification to bring the car back to the production line when a free spot is available

Team: Me-UX designer, Marcel-Business consultant, Sebastian- Prod. Owner Client: Audi, Heilbron Germany
My role: UX UI designer frontend developer
Duration: 1 week
Methods: User flows, stories, and journeys, Site map, Sketching, Wireframes, clickable prototype using Mendix

The Brief

Based in Heilbron, Germany we can find one of the multiple manufactories that car brand owns to produce their luxury cars. At the moment not all the cars are assembled in one go and for that reason near the production line, Audi also holds 4 car parks. That means that some cars are driven away to the car park meanwhile they restock some equipment to continue the car rassemblement, like rims, seats or wiper blades.

Problem Statement

The process they have the moment to bring the car back to the production line is not an easy task. There’s no way to track an exact location of a specific car. You can imagine how frustrated would you feel if someone asks you to find a car that looks the same to another 100 around you in the same car park? Yes, we also tried to press the car keys to get some noise or light signals but it didn't work. The designator driver goal is to find one car that could be possibly stored in 4 car parks and once e find it needs to be driven back to the production line.

The solution

Find my car app — with this app a coordinator can set up a pickup list, a list of cars that need to be brought back to the production line on that day. And a driver needs to find the car based on geolocation and drive the car back as tick off the job as done.


Meeting with the Product Owner and stakeholders to understand and discuss the problem:

Login to the web app

Coordinator View

The driver

February 22, 2017 - No Comments!

Product Owners – 7 Tips for a better Design

Working in agile methodologies empowers the product production in a very fast velocity. Therefore most likely we jump some steps along the way to launch the product to the market as soon as possible to get people’s feedback.

But wait, as Product Owner you are super good with communication skills you are dealing with sales, marketing and dev teams. Meanwhile you also need to work with designers but looks like you don’t speak the same language. I am here to help you. Along the way as a designer and working with multiple teams I realize where these gaps are. I’m stating some key points to you so it will ease the conversation.

Sell the Vision

As a product manager you always start your initial engagement with your vision. A product vision should be dream like, tell what the ideal product is. Yes, that one that doesn’t even sound possible. It’s time to get designers excited and understand where you are coming from and where you wanna be. It will be up to the designers to lower the bar and saying what’s not possible to design.

User Research

You are probably thinking that reasearch is a long process and you won’t have an initial budget to run one. Gimme one sec! There are many ways to conduct user research, by this I mean it can be short of long. Be honest with your time scale and designers can help you to propose the best one for you. I am a big lover of online surveys and they can be ran quickly and 5 replies are enough to see a trend. The results will help you to identify priorities and key features for your product.

Personas and their scenarios

It is also a designer responsibility to engage with your potential clients so they will help you to understand what will be the markets desire to use your product. If you jump this step you most likely end up in a cycle to review design mockups about colour and layout and all that should be decided by your potential user. The UX – User experience of the product relies here at this stage. The designers are responsible for the product interaction with users. To the outside world and its needs. Give the team a possibility to have chat with potencial or existing clients of your product.

State the problem

Oh boy! This one is a big one. I had customers that they say they don’t have a problem because they already found the solution. They just want a colourful and engaging design. What they really meant by that is they think designer will only cover the aesthetics. The interface.

As a designer we are problem solver oriented people. We need to state the problem so together we can come up with solutions and decide what will be the best design solution for your product. This is a team job to be done.


Allow one meeting be creative and come up with multiple solutions for your product. This is a multi cross disciplinary exercise that means it’s good to be a maximum of 8 people with different backgrounds: Marketing, Dev, Designer, Copywriter, Stakeholder. Pick one feature for your product and explore how each individual would solve it and present to the team. You can vote, mix different solutions to come up with the final version. Try the crazy eights exercise. This helps the team to be aligned and to make sure you are not mistreating the feature because everyone comes from different backgrounds.

Usability Testing

Hurray! You got your MVP out and you can’t wait to see how people will enjoy the product you designed together. Is important that you measure the success and the engagement of the app. The designers will benefit from an observation how people are interacting with your product. That benefits exploring new ways of the interface to do the same job. This definitely help to explore layouts, colours and understand what is not really working from the design / interface. Invite someone in to your office and let the designer observe how people play, desire from your product.


Your product is a life cycle that means you will need to iteract on the features and the design from time to time. What the market is desiring now is probably not desire anymore in 6 months time. Get the opportunity to review your product features with the design team. The design team is also responsible to understand what is the market demands and you should work together on that.

Let me know your experiences and thoughts

I hope this tips will help you to understand what designers do on there field. If you enjoy this post and have more questions about what designers do and what are there responsibilities I would love to know and answer your questions. Maybe as my next post.

My aim is to bring business and design together. No matter what technology you use.